EVALUATION OF THE INTERNATIONAL ENVIRONMENT FOR ECONOMY OF THE TOURIST ENTERPRISE

Gogoski, Risto (2004) EVALUATION OF THE INTERNATIONAL ENVIRONMENT FOR ECONOMY OF THE TOURIST ENTERPRISE. In: THI 2004 Opatija, Opatija, Croatia.

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Abstract

The tourist enterprises operate within its internal and international environment. The internal environment is one over which the tourist enterprise has considerable control: the tourist enterprise determines its own internal environment factors by specifying its corporate mission, organizational structure and relationship with suppliers.
The external environment is one over which the tourist enterprise has little or not control. The tourist enterprise must, therefore, conform to its international environmental factors: 1) the political, economic and legal environment; 2) culture and ethics in international tourist services; 3) international institutions and global issues; 4) integration between countries, and so on.
The aim of the paper is to evaluate international environment as a possible impact on tourist enterprise.

Key words: international environment; tourist enterprise; tourist services; corporate mission.

Item Type:	Conference or Workshop Item (Paper)
Subjects:	Scientific Fields (Frascati) > Social Sciences > Economics and Business
Divisions:	Faculty of Tourism and Hospitality
Depositing User:	Mr Bojan Sekulovski
Date Deposited:	08 Nov 2017 15:04
Last Modified:	08 Nov 2017 15:04
URI:	https://eprints.uklo.edu.mk/id/eprint/953

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