ORGANIZATION AND DISTRIBUTION OF SKOPJE’S TOURISM PRODUCT

Naumov, Kliment and Risteski, Michael (2010) ORGANIZATION AND DISTRIBUTION OF SKOPJE’S TOURISM PRODUCT. 20th Biennial International Congress - Tourism and Hospitality Industry 2010: New Trend in Tourism and Hospitality Management - International Congress Proceedings. pp. 1537-1547. ISSN 978-953-6198-79-5, 978-953-6198-78-8

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Abstract

Skopje is the capital city of the Republic of Macedonia and it is located on the crossroad between Northern and Southern Europe and Western and Eastern Europe and also the Asian countries. There are 750.000 inhabitants unofficially, but\ officially according to the census of 2002 there are 506.926 inhabitants. There are around 200.000 tourists per year in Skopje, but according to the national statistical office there are 119.634 tourist arrivals, not counting the visitors that are staying in private accommodation. Most of the arrivals are business motivated. Skopje is the most important business center in Macedonia and it is the main congress tourism center. 37% of the total hotel accommodation capacities in MKD are located in Skopje. 45% of the total travel agencies are located in Skopje. Due to the fact that most of the income from the arrivals in Macedonia ends in Skopje, it is very important to develop a strategy in every domain of the tourism and hospitality. Therefore the emphasis will be on the following points: (a) elements for a strategy of the hotels; (b) elements for a strategy of Travel Agencies; (c) goal of the strategy: (d) achieving extra income of the present visitors; (e) increasing of the number of the tourists; (f) prolonging the stay of the tourists. The purpose of this paper is to show how to divert the present visitors of Skopje into real tourism spenders.
Keywords: Incoming tourism, Sustainability of the tourist destination, tourist info.

Item Type: Article
Subjects: Scientific Fields (Frascati) > Social Sciences > Other social sciences
Divisions: Faculty of Tourism and Hospitality
Depositing User: Prof. d-r Michael Risteski
Date Deposited: 06 Dec 2022 12:41
Last Modified: 06 Dec 2022 12:41
URI: https://eprints.uklo.edu.mk/id/eprint/7474

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