Nikolovski, Branko and Dimoska, Tatjana (2015) Dimension of quality in tourism: A small business perspective. Knowledge International Journal “Scientific & Applicative Papers”, Vol. 9, 2015, pp.77-81, (Proceedings from the V International Scientific Conference: Knowledge – Capital of the future: “Knowledge – who and what”, Bansko, Bulgaria, 21-25 May 2015), Insti.
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Abstract
Tourism product satisfies different consumer needs. Tourism product characteristics are translated into specifications, which reflect dimensions of wanted quality levels of tourism product. Different products can have different definitions for acceptable quality levels. Therefore, managers interested in quality management as an organizational culture change, need to understand dimensions of the term quality, management, tourism
product, service, tourist needs and the role of quality management initiatives in raising small business competitiveness.
Key words: small business in tourism, tourism product, quality, entrepreneurship
| Item Type: | Article |
|---|---|
| Subjects: | Scientific Fields (Frascati) > Social Sciences > Economics and Business |
| Divisions: | Faculty of Tourism and Hospitality |
| Depositing User: | Mr Bojan Sekulovski |
| Date Deposited: | 09 Mar 2020 09:11 |
| Last Modified: | 09 Mar 2020 09:11 |
| URI: | https://eprints.uklo.edu.mk/id/eprint/3966 |
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