Sergeev, Igor and Kukushkina, Kristina (2018) INFORMATION AND COMMUNICATION TECHNOLOGIES AS THE MANAGEMENT FACTOR IN THE DIGITAL ECONOMY DEVELOPMENT. In: ItTEMA 2018, Graz, Austria.
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Abstract
The article is focused on the analysis of the information and communication
technologies use in economic activity. Every day global economic relations experience
fundamental changes. It becomes more difficult to identify even the simplest connections
between phenomena and objects. New economy transition implies that digital technologies and
services become the key factors of this activity. Economic relations’ transition into digital
reality, based on the digitized data movement through communication channels of information
networks, has become objective and inevitable. The methodology: description, analysis,
synthesis, generalization, formalization, structural and functional approach, justification,
modelling. Conclusions: Firstly, since digital reality is a system, the basic concept of
digitalization is a digital platform, which is an information and communication environment,
where all the necessary hardware and software, including a complex of services, are
concentrated. Secondly, formation of digital platforms is a consequence of the digital
transformation [1]. This process is associated with the development of a new economic
management model. Currently, market relations naturally rush from program-target to
program-forecast. Prime examples of platform solutions implementation are online platforms
such as Uber and Airbnb. Thirdly, since all platforms are based on information and
communication technologies, the communication is carried out instantly and in a simplified
manner. Digital platform is a natural evolutionary directed modification of business structures.
As a general rule, the government does not stimulate business development of platform
solutions. However, it should be borne in mind that the political will must simultaneously
encourage and simplify the digital platforms formation in business environment [2]. Fourthly,
an analysis of the digital platform concept suggests that it is an important source of open data
that are relevant to state economic policy building. In addition, thanks to digital platforms,
there are opportunities for analytics, forecasting and the creation of multifunctional services
in the field of economic relations management. Theoretical and practical significance: This
study clarifies the methodology for the information and communication technologies
development in economic activity, allows to estimate the subjects’ collaboration as well as the
digital platforms’ formation in the digital transformation of the economy.
Keywords: economic activity, digital economy, digital platform, information and
communication technologies, software, information networks.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | Scientific Fields (Frascati) > Social Sciences > Economics and Business |
| Divisions: | Faculty of Tourism and Hospitality |
| Depositing User: | Mr Bojan Sekulovski |
| Date Deposited: | 03 Jun 2019 10:53 |
| Last Modified: | 03 Jun 2019 10:53 |
| URI: | https://eprints.uklo.edu.mk/id/eprint/1867 |
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