Janusheva, Violeta (2024) THE BOTTOM-UP LINGUISTIC LANDSCAPE OF BITOLA, REPUBLIC OF NORTH MACEDONIA. FOLIA LINGUISTICA ET LITTERARIA, 48. pp. 1-15. ISSN ISSN 2337-0955 (Online)
Full text not available from this repository.Abstract
The present study examines the bottom-up linguistic landscape (LL), specifically the shop names in Bitola, a city in North Macedonia. The aim is to comprehend the hierarchy of the written languages and their script, the role of the English language, and the extent to
which these signs reflect the city’s language repertoire and sociolinguistic vitality. Thus, using selective observation, numerous signs are collected, then further coded in a coding
protocol, according to these variables, and analyzed, exploiting the interpretative�inductive method which leads to the development of ideas from the gathered data. The
research results showcase the presence of several languages in Bitola’s bottom-up LL, among which Macedonian and English have the same prevalence. However, the results
suggest that the languages of signs do not indicate Bitola’s sociolinguistic reality, considering that all of the ethnic communities’ languages are not visible in the public
arena, but rather represent linguistic resources that are made use of in the public space, thus demonstrating a symbolic reality. Furthermore, Bitola’s non official LL confirmed the absolute English language dominance in the public sphere as well. In addition, this scrutiny manifests that in order to obtain a more accurate image of the LL, the origin of words and the Cyrillic transcription of foreign languages names have to be taken into account
| Item Type: | Article |
|---|---|
| Subjects: | Scientific Fields (Frascati) > Humanities > Languages and literature Scientific Fields (Frascati) > Humanities > Other humanities |
| Divisions: | Faculty of Education |
| Depositing User: | Prof. d-r Violeta Januseva |
| Date Deposited: | 22 Aug 2024 09:32 |
| Last Modified: | 22 Aug 2024 09:32 |
| URI: | https://eprints.uklo.edu.mk/id/eprint/10209 |
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