Angjeleska, Maja and Bojkovska, Katerina and Dimitrovska Ristevska, Gordana and Joshevska, Elena (2019) ECOLOGICAL AGRO-INDUSTRIAL PRODUCTION - INDICATOR FOR SUSTAINABLE DEVELOPMENT. In: 11th International Conference “Digital Transformation of the Economy and Society: Shaping the Future”, 19-20 October, 2019, Prilep, Republic of Macedonia.

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Producers of food products are an important part of the link that emerges between the sellers 'market and the buyers' market. The agri-food sector in the region has an important role, both economic and social. On the other hand, there are some limitations that make the agri-food industry uncompetitive. Above all, the agri-food sector is marked by small agricultural economies, production for basic necessities, and a malfunctioning local market. Another aspect affecting poor performance is the lack of a high degree of mechanization and modern farming systems and technologies. Environmental agro-industrial production is experienced as a reliable measure of nature and environment preservation, as well as an instrument for better management of the agro-food sector and forested land, as well as the boundary space of protected natural areas creating new public goods and all in the direction of sustainable development. Environmental agriculture is a mode of production that does not use fertilizers and pesticides, and fields are used for crop rotation, green manure, organic fertilizers and biological preservatives when needed. Socially responsible agriculture is one that provides an improvement in the quality of life of farmers and consumers of their products. The main purpose of the research in this paper is to determine the impact or impact of environmental agroindustrial production on developing consumer awareness of improving nutrition and promoting their health as one of the indicators of sustainable development. The results of the research will help prepare a modern social marketing program that is aimed at changing the behavior of consumers, improving their nutrition, in order to improve their long-term health, all in the direction of sustainable development.

Item Type: Conference or Workshop Item (Speech)
Subjects: Scientific Fields (Frascati) > Agricultural Sciences > Agriculture, forestry and fisheries
Scientific Fields (Frascati) > Social Sciences > Economics and Business
Divisions: Faculty of Biotechnical Sciences
Depositing User: Prof. d-r Katerina Bojkovska
Date Deposited: 13 Apr 2020 22:08
Last Modified: 14 Apr 2020 15:35

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