CONTEMPORARY ASPECTS OF NEW PRODUCT DEVELOPMENT IN DAIRY INDUSTRY

Kjurchioska, Tanje and Bojkovska, Katerina (2015) CONTEMPORARY ASPECTS OF NEW PRODUCT DEVELOPMENT IN DAIRY INDUSTRY. In: Conference for Agronomy Students with International Participation, 28-29 August 2015, Faculty of Agronomy - Cacak, Serbia.

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Abstract

Innovation through the creation, diffusion and use of knowledge has been recognized as a key driver of economic growth. Trends in dairy industry are challenging farmers, produce traders, processors and other stakeholders to improve the efficiency of their operations and to be more responsive to consumer demands as well as regulatory frameworks. It is obvious that all countries face challenges in the evolution of their dairy industry. In each case the focus must be on fostering competitive dairy industry systems that can provide income, meaningful employment, and milk and dairy products that meet the demands of the intended consumer or user. In the dairy industry, just as any other industry, product and process development is considered a vital part – indeed the lifeblood – of smart business strategy. Failure to develop new and improved product relegates firms to competing solely on price which favors the players with access to the lowest cost inputs (land, labor etc.) The purpose of this paper is to provide a background context to discussions that will define further work in the area of dairy industry innovation. The paper defines Product Development Process in „Bimilk“ – dairy industry in Bitola, Republic of Macedonia as systematic, commercially oriented research to develop products and processes satisfying a known or suspected consumer need.

Item Type: Conference or Workshop Item (Speech)
Subjects: Scientific Fields (Frascati) > Agricultural Sciences > Animal and diary science
Scientific Fields (Frascati) > Social Sciences > Economics and Business
Divisions: Faculty of Biotechnical Sciences
Depositing User: Mr Blagojce Najdovski
Date Deposited: 19 Feb 2019 11:10
Last Modified: 19 Feb 2019 11:13
URI: http://eprints.uklo.edu.mk/id/eprint/1716

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