DETERMINING QUALITY OF TOURISM EVENTS

Risteski, Michael and Risteski, Nadica (2016) DETERMINING QUALITY OF TOURISM EVENTS. Journal for Theory and Practice of Hotel Industry “Hotel Link” 27-28. ISSN 1451-5113, pp. 1-9

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Abstract

Tourism events play an important role in the development of contemporary tourism. In the past decades the scientific community and tourism experts developed different approaches towards planning and management of tourism events. Tourism events can be regarded as separate tourism products. Several specific tourism types intended for different target markets exist. There is also a fierce competition between destinations which organize their own events. Also competition can arise between different events organized in the same region. Therefore it becomes crucial to improve the quality of events in tourism which can be realized through improving the management process. In this paper an approach for determining the level of quality of tourism events will be elaborated. Several local, regional and international events that are held in Macedonia were evaluated by different stakeholders and experts. The goal is to determine the areas for improvement in the tourism event management process.

Keywords: tourism, events, event tourism, event management, event planning, quality of events.

Item Type: Article
Subjects: Scientific Fields (Frascati) > Social Sciences > Other social sciences
Divisions: Faculty of Tourism and Hospitality
Depositing User: Mr Bojan Sekulovski
Date Deposited: 18 Dec 2017 11:19
Last Modified: 18 Dec 2017 11:19
URI: https://eprints.uklo.edu.mk/id/eprint/1101

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