Kurtaj, Burbuke and Blazevska, Tatjana and Krasniqi, Blerim and Cakaj Krasniq, Igballe and Tahiri, Alberta and Kovaci, Idriz (2024) An Investigation of Consumers' Knowledge About the Quality and Safety of Food Products. Quality–Access to Success.
Full text not available from this repository.Abstract
This study aimed to identify consumers knowledge about the quality and safety of food products. The quality and
safety of food are the main concern of consumers, so it is very important to know about the safety of food and the
quality of food products to avoid serious problems that we can encounter from food products because the
consequences of unsafe food bring great consequences and can be serious. Food safety is important as it helps
protect the consumer from the risk of foodborne illness. One of the factors that influence the choice of a food
product is the price as an element or determinant of a quality product. Knowing the importance of food safety and
food product quality, such a study should be done first. Therefore, the purpose of this paper is to identify
consumers' knowledge about the quality and safety of food products. The methodology of this study is the
quantitative method. The sample of the selection of participants was random, where the data of this paper were
collected through direct interviewing by means of a structured (printed) questionnaire. The sample size consisted of
100 citizens of the Republic of Kosovo in 3 different cities (Prizren, Pristina, Ferizaj). The questionnaire consisted of
two sections. The first section contained questions aimed at basic data on the respondents (age, gender, place of
residence). The second section focused on citizens' perception of food quality and safety. These data were then
analyzed and interpreted through the analysis method and the SPSS program. The results of this study show that a
significant part of the respondents 35% think they have knowledge regarding the topic of food safety and 60% of the
respondents think that the price plays a role in determining a quality product and being for sure.
Keywords: food safety, food, quality, food product, consumers
| Item Type: | Article |
|---|---|
| Subjects: | Scientific Fields (Frascati) > Medical and Health Sciences > Health sciences |
| Divisions: | Faculty of Technology and Technical Sciences |
| Depositing User: | Mr Jordan Martinovski |
| Date Deposited: | 11 Sep 2026 08:37 |
| Last Modified: | 11 Sep 2026 08:37 |
| URI: | https://eprints.uklo.edu.mk/id/eprint/11771 |
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