e-Consumer Online Behavior: A Basis for Obtaining e-Commerce Performance Metrics

Mitrevski, Pece and Hristoski, Ilija (2010) e-Consumer Online Behavior: A Basis for Obtaining e-Commerce Performance Metrics. In: ICT Innovations 2010 / Communications in Computer and Information Science (CCIS). Communications in Computer and Information Science (CCIS), 83 . Springer-Verlag Berlin Heidelberg, Berlin, Germany, pp. 142-151. ISBN 978-3-642-19324-8

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Abstract

Nowadays the e-Commerce and e-Business paradigm have prevailed all over the world, definitely changing the way of running businesses and shaping the new business environment. The Web-based business solutions have produced a novel type of a consumer, the e-Consumer, and a specific way of doing business on the Net, based upon the human – computer – Web interaction. The online behavior of the e-Consumer has proven to be a key not only to a successfulness of a given e-Commerce site, but also a key to obtain a significant knowledge about customer’s habits, needs, expectations, etc. Nonetheless, the e-Consumer online behavior can also be used as a basis for obtaining the basic Web performance metrics, necessary for assuring a relevant level of Quality of Service (QoS) through capacity planning. The paper aims to highlight some of the most important aspects of modeling e-Consumer online behavior regarding Web performance. We propose a novel approach to modeling online behavior, based on usage of Deterministic and Stochastic Petri Nets (DSPNs).

Item Type: Book Section
Subjects: Scientific Fields (Frascati) > Natural sciences > Computer and information sciences
Divisions: Faculty of Economics
Faculty of Information and Communication Technologies
Depositing User: Mr Dimitar Risteski
Date Deposited: 20 Mar 2020 11:10
Last Modified: 20 Mar 2020 11:10
URI: https://eprints.uklo.edu.mk/id/eprint/4281

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