Total Quality Management – Success Paradiggm in Terms of Globalization

Spaseska, Tatjana and Vitanova, Gordana (2009) Total Quality Management – Success Paradiggm in Terms of Globalization. Majska konferencija o startegijskom menadzmentu.

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Within the contemporary economic conditions, enterprises might achieve a competitive advantage if only they sell goods and services with high quality and lower prices. Competitive advantage refers to the ability of enterprises to accomplish their operations better than the other companies, since they are proficient to produce goods and services more efficiently and effectively. The competitive advantage itself is being characterized by several factors, such as: efficiency, innovation, quality and costumer’s needs. Enterprises might achieve enhanced efficiency if only they accomplish to reduce necessary recourses (manpower and raw material) in manufacturing their products and services. Within contemporary competitive conditions, enterprises are looking for new, better methods to reduce resources consumption, to improve their efficiency. The employees have been educated by their companies to learn new skills and techniques, which are compulsory to accomplish different operations on computerized equipment. Japan and Germany invests more in their employees than SAD. Innovation is process of creating new products and services which customer desired, whereas exploring modern methods of producing new products is particular challenge. Management ought to create ambience for employees to motivate them to be innovative. Innovation management is one of the most difficult management’s obligations. Global competition require from companies to improve employees’ skills and abilities, which contributes goods and services with better quality. Companies apply different techniques to improve product’s quality, such ac TQM – Total Quality Management. Namely, employees who are involved in the process of TQM are organized in quality control teams and they are obligated to investigate new and better techniques to achieve their operations, as well as controlling and evaluating quality of their products. Enterprises dispose quality products and services to the costumers to live up their expectations. Therefore, they are obliged to permanently educate their employees. Namely, retail subjects, services trade, banks, hospitals etc., truthfully depend of their employee’s attitude. Customers, usually, prefer quality goods with acceptable prices, while such goods create reputation with the particular brand, ensures to the company to sell the products with higher price than the competitors. On the other side, enhanced quality denotes better efficiency, and opportunity for the company to reduce the costs and to increase the profit. Keywords: TQM, business success

Item Type: Article
Subjects: Scientific Fields (Frascati) > Social Sciences > Economics and Business
Divisions: Faculty of Economics
Depositing User: Mr Dimitar Risteski
Date Deposited: 12 Feb 2020 12:36
Last Modified: 12 Feb 2020 12:36

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