INTERCULTURAL COMPETENCES OF THE TOURIST GUIDES HIRED BY TRAVEL AGENCIES IN OHRID

Cickovska, Elena and Angelevska Najdeska, Katerina and Naumov, Kliment (2017) INTERCULTURAL COMPETENCES OF THE TOURIST GUIDES HIRED BY TRAVEL AGENCIES IN OHRID. In: International Scientific Conference on Economics and Management EMAN.

Full text not available from this repository.

Abstract

Tourism and the intercultural contacts based on develop mutual understanding and reduce prejudices. The tourist guides are among the closest and most direct persons who are in contact with tourists, actually are number one in tourism and they are ambassadors of the country, therefore occupy different roles. Intercultural competence that is built through a combination of socio-cultural knowledge, intercultural awareness, social skills and intercultural skills is a necessary element for successful communication, but the tourist guides did not acquire during their education. In order to achieve a high level of quality, required highly educated tourist guides regarding of information, professional knowledge and capabilities in relation to intercultural competences which must include skills in foreign languages ie the language of the tourists that they lead. Key words: tourist guides, intercultural competences, skills, foreign languages

Item Type: Conference or Workshop Item (Paper)
Subjects: Scientific Fields (Frascati) > Social Sciences > Economics and Business
Divisions: Faculty of Tourism and Hospitality
Depositing User: Mr Bojan Sekulovski
Date Deposited: 21 Feb 2019 13:30
Last Modified: 13 May 2019 09:20
URI: http://eprints.uklo.edu.mk/id/eprint/1764

Actions (login required)

View Item View Item