CREATION OF THE POLICY FOR DISTRIBUTION OF THE INSURANCE SERVICES

Angelevska Najdeska, Katerina and Dicevska, Snezana (2014) CREATION OF THE POLICY FOR DISTRIBUTION OF THE INSURANCE SERVICES. In: EMPLOYMENT, EDUCATION AND ENTREPRENEURSHIP.

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Abstract

The policy of services distribution in the area of property insurance and personal insurance, or their organization within the marketing instruments wider, occupies a special place. Business decisions for distribution of insurance services basically are strategic decisions that determine the placing holders. They are in general long-term variables, but with extremely high costs, which means a large engagement of capital and human labour. The great importance of the distribution policy for insurance services (in property insurance and personal insurance too) different characteristics of the insurance subject/object. The placement of insurance services is always correlated with the creation of the services (or usually the distribution of the services precedes theirs creation), which is one of the characteristics of insurance services. Considering that insurance operates on the principles of reciprocity and solidarity and by using the law of large numbers, it gives special impetus for intensifying the placing of the insurance services. One of the important aspects of the distribution of insurance services is to equalize the calculative risk, so the policy of services distribution in insurance companies takes a very important place. At the center of attention of the policy of services distribution in insurance and reinsurance of property and persons are the following key questions: which structure of the placing is best to be operationalized? and By which organizational units for insurance and reinsurance services (for property and persons) the placement would be most efficient available for the insured? This paper elaborates the basic concepts and practical aspects of the policy creation for the distribution of the insurance services. Key words: Policy of Distribution, Insurance, Insurance Services, Insurance Services

Item Type: Conference or Workshop Item (Paper)
Subjects: Scientific Fields (Frascati) > Social Sciences > Economics and Business
Divisions: Faculty of Tourism and Hospitality
Depositing User: Mr Bojan Sekulovski
Date Deposited: 21 Feb 2019 13:30
Last Modified: 21 Feb 2019 13:30
URI: http://eprints.uklo.edu.mk/id/eprint/1758

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